Stripe vs Merchant Account: for more flexibility
When looking at payment processing solutions, businesses generally distinguish between present payment processors Stripe vs merchant account; flexibility is one vital consideration in your assessment, in addition to how flexibility relates to your adaptability to market change, scalability, and control of your payment experience.
Set Up and Time: Stripe Wins
Generally, Stripe offers so much greater setup flexibility! Most businesses can be set up and able to accept payments in just a few hours. Stripe has a much simpler onboarding process. Stripe will request to create your account, then they will walk you through their API integration, and then once you are intentionally processing transactions, they really don't care about you (much like your relationship with a bank). In contrast, traditional merchant accounts require about 100x the documentation, involve extensive credit checks, lengthy approval processes, delayed set-ups, and can take weeks/months to get set up and running.
For early-stage start-ups or businesses that need to operate immediately, Stripe enables you to creatively limit your flexibility by allowing you to activate an account almost immediately so you can get underway with as little delay as possible and iterate into ultimate growth as needed, based on market demand!
Integration and Developing Flexibility
Technically speaking, Stripe offers a level of technical flexibility by offering developer-friendly APIs, thorough documentation on implementation, and pre-built integrations. The platform accepts more than 135 currencies and multiple payment methods, from credit and debit cards to digital wallets like Apple Pay and Google Pay. Stripe can provide webhook (event-driven protocol) functionality to allow real-time updates and experiences, as well as checkout experiences that can be customized to reflect your brand requirements.
Now compare a traditional merchant account with multiple separate payment gateways, and while it might not be impossible to customize them, it would limit the options available and make integration somewhat more complex. Some merchant account providers are even starting to offer competitive API solutions and providing Stripe-like options.
Pricing Structure Flexibility
Now it's starting to get sticky. Stripe offers transparent pricing structures that are generally flat rate 2.9% + 30¢ per transaction, with easily predictable pricing, but with limited flexibility to negotiate. Flat rate pricing works great for small businesses, but could get expensive as the business scales.
Traditional merchant accounts offer interchange-plus pricing structures, which could be a cheaper option for a merchant with higher volume sales. Interchange-plus pricing structures are very complicated compared to Stripe's flat rate pricing model, but they could offer flexibility to negotiate pricing structures depending upon your business model, transaction volume, and risk.
Account Risk Management and Stability
Typically, a merchant account has more flexibility for high-risk businesses and unique processing needs. An established merchant account provider has typically had to successfully navigate complex business models and has some method of risk management.
Stripe continues to expand its risk tolerance, but it still remains risk-averse and has stricter policies. Accordingly, based on its policies and its risk, Stripe accounts are potentially frozen at a bad time for the regulated business without adequate notice. For businesses that are in sometimes murky areas or are scaling extremely quickly, this rigidity can be detrimental.
Scalability and Internationalization
Both account options have scalability, but they allow that scalability to play out differently. Stripe allows you to scale nationally and also internationally relatively simple because of its integration with global markets (built-in integrations to local payment methods), and flexible currency conversion and collection options. Whereas a traditional merchant account has to look at third-party arrangements to process international payments, a traditional account can often manage your currency as well as the timing of when you want your settlement funds to be processed.
The Verdict: Context is Everything
Assuming the goal is the maximum available operational flexibility, Stripe will work best for most companies, especially if the focus is on speed, ease of use, and technical integration capability. Stripe's modern infrastructure is very flexible and can respond well to shifting and changing business requirements with Trinity Consultings.
That being said, traditional accounts can be more flexible to payment options as they can offer negotiable rates, customized terms, and specialized support for more intricate and unique business models. Additionally, high-volume businesses or businesses in specialized industries may find the kind of flexibility they desire for their respective businesses through merchant accounts, especially around cost structure and risk exposure.
Perhaps the most optimal flexibility lies in a hybrid approach: use Stripe to quickly enter a new market and then evaluate traditional merchant accounts as your business scales and your business requirements become more complex.
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